If business is quiet because of school holidays, Brexit or a pandemic, it’s a great time to work on your own business. We all get caught up in client work and day to day running of our businesses, so a bit of downtime can be a welcome break to make sure our own marketing is […]

Yes, I’ve got a vested interest in designing and building websites. But aside from keeping myself in baked beans, there are some huge reasons why your business needs to own its platform and not rely on Facebook, YouTube or other systems. You need to build your own database With your own platform like a website, […]

To get the best from the marketing you do for your counselling or therapist website, you need to know what’s working and what isn’t. You can save yourself time and money once you know what works and what doesn’t. Measuring this can be tricky, but read on for some tips. Google Analytics and Webmaster Tools […]